Optical illusions and seemingly impossible images characterise the Visual Museum in the town centre of Innsbruck
Image gallery: Visual Museum Innsbruck
A very special institution is located in the Valiergasse alley near the old town of Innsbruck. It is the B1 Visual Museum, a place to marvel, explore and understand. The focus is on optical illusions: You can present some amazing photos to your friends and family afterwards, when you are twice as tall as your companion in the same room or just seem to float in the air leaning on a stick.
The Visual Museum Innsbruck is part of B1, the event centre in Innsbruck, which also has bowling, a go-kart track, mini-golf and the Laserdom Innsbruck on its programme. Culinary catering is also available on special occasions such as a celebration or a child's birthday party.
The museum stays open all year round, and its location makes it quickly and easily accessible both on foot and by public transport (Etrichgasse station).
Contact info
- Valiergasse alley 15 - 6020 - Innsbruck
- +43 699 1000 2240
Opening times
In 2025, the Visual Museum Innsbruck will be transformed into X-Reality, which will await you with stunning effects. Details will follow asap!