Loacker’s World of Goodness and Pastry Workshop

It was back in 1925 when Alfons Loacker started creating his wafer and chocolate specialities in his little pastry shop in Bolzano in South Tyrol. In the last decades, Loacker has developed from a small regional patisserie to a globally known brand. In 2010, after 85 years of success, the Loacker World of Goodness (Loacker Genusswelt) was inaugurated in Heinfels in East Tyrol.

An exhibition, a coffee shop, and a brand store are part of the Goodness World which attracts 150,000 visitors every year. Here you can enjoy the sun terrace while your kids are playing on the playground and admire the 7.5 m high and therefore world's largest Loacker Quadratini packet. In autumn 2020, the popular Loacker World of Goodness has reopened in a new design.

The offer in Loacker's World of Goodness is completed by the interactive Pastry Workshop where you can create your own biscuits with the delicious Loacker filling. It is a special experience for young and old, which is also perfectly suited for children's birthdays and group trips.