For centuries, Loden was the woollen material of mountain farmers, since Franz Joseph I of Austria brought it to the Imperial Court
Originally, Loden was invented by mountain farmers of the alpine regions in South Germany and Austria and used for work: The term derives from "lodo", the Old High German word for "rough cloth". And that's how it was and still is: a rough, warm, resistant fabric. The wool web, compacted and once again roughened by felting or walking with water and soap, is also rainproof.
When Emperor Franz Joseph I of Austria brought Loden to the Imperial Court of Vienna, the fabric became noble and precious. A high-quality Loden is produced out of condenser yarn, to which sheep wool, camel hair, cashmere, mohair or alpaca are added. By mixing, the Loden is coloured. In fact, its natural colour is green, brown or grey, used for traditional costumes and hunting, but nowadays it is available in colours à la mode. Sporty or elegant - Loden has made its way!